$137 Million Has Been Spent on AI-Generated Ads Ahead of Midterms. Only 27% Included a Disclaimer
THE SO WHAT
Nine‑figure AI ad spend with only 27% disclaimers means synthetic content is now a normalized—but opaque—part of political persuasion. Any consumer‑facing brand using AI media should assume regulatory and reputational scrutiny is coming and get ahead of it with clear labeling and internal approval rules.
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