'8K Blu-ray would be a technical feat in search of a problem to solve’. I talked to the Blu-ray Disc Association, player manufacturers and TV makers about what comes after 4K Blu-ray, and the future of physical media
THE SO WHAT
Physical media is settling into a niche for collectors and high-fidelity holdouts rather than a mainstream format race to 8K. If you distribute premium content, the strategic question is how much to invest in durable, ownable formats versus assuming streaming platforms will remain your primary gatekeepers.
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