After selling out in record time, the all-metal AeroPress Steel is finally back in stock — and it’s the near-indestructible coffee upgrade your summer camping kit is missing
THE SO WHAT
The AeroPress Steel’s rapid sell-outs show how much headroom remains for premium, durable hardware in otherwise commoditized categories. If you build physical products, there’s still margin in “buy once, abuse forever” designs that anchor brand loyalty in a throwaway world.
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