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Tech & Innovation·October 3, 2026·1 min read

After years of covering Amazon AU sales, these are the 12 brands and products we refuse to pay full price for

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A decade of tracking Amazon AU discounts and still refusing to pay full price for specific brands means consumers are training themselves to wait for promotions. If you sell through marketplaces, assume your effective ASP is the promo price and design margin, inventory, and launch cadence around that reality.