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Tech & Innovation·June 24, 2026·1 min read

Aldi just announced a new range of cooling fans with prices starting at £6.99 — coming to the middle aisle very soon

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Aldi pushing £6.99 cooling fans into the middle aisle is another example of discounters turning seasonal hardware into foot-traffic bait. For appliance brands, the low end of the market is being trained to expect near-disposable pricing on basic climate gear.

Tech & Innovation

Quote of the day by former Microsoft CEO Steve Ballmer: 'There's no chance that the iPhone is going to get any significant market share' — a staggering misread of the future of consumer devices

Ballmer’s iPhone quote is a useful calibration: incumbents routinely misprice new interaction models. As AI-native interfaces emerge, assume your own intuition is similarly biased toward current distribution and monetization patterns—instrument user behavior, don’t rely on gut.