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Applied AI·October 30, 2026·1 min read

Amazon CEO Andy Jassy says he isn't worried about 'still not great' shopping agents and bots rendering the site useless

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When Amazon’s CEO calls shopping agents “still not great,” he’s signaling that the incumbent believes it has time to adapt its marketplace before agents intermediate demand. If you’re in ecommerce, use this window to experiment with your own agent interfaces — don’t wait for Amazon to define the pattern.