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Applied AI·July 9, 2026·1 min read

Anthropic’s new Claude feature is quietly selling you on AI

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Usage analytics framed as a “Reflect” dashboard is also a land-and-expand tool — once teams see how much work flows through Claude, ripping it out gets harder. If you’re standardizing on a vendor assistant, assume their telemetry UX is part of the lock-in strategy and negotiate data access and portability now.

Applied AI

Docs: AI data startup Mercor had $614M in gross revenue in H1 2026, up 70% from all of 2025, with ~91% from foundation model makers like OpenAI and Anthropic

A three-year-old data vendor doing $614 million in H1 revenue — 91% from top model labs — shows that high-quality human feedback is a primary cost center in frontier model training. If you’re not a lab, expect tighter competition and higher prices for the same annotator and evaluator capacity you need for your own systems.