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Tech & Innovation·August 4, 2026·1 min read

Apple just passed $10bn in India, a country where it charges more than it does at home

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Crossing $10B in India while charging more than in the US shows Apple can grow premium ASPs in price-sensitive markets when status and ecosystem lock-in are strong. Hardware and fintech operators targeting India should assume there is room for high-margin tiers if distribution and brand are executed well.