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Tech & Innovation·April 8, 2026·1 min read

Asus raises prices on its new laptops a day after launch

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Asus underpricing a Snapdragon X2 Elite laptop then hiking it a day later is a tell—OEMs are still feeling out demand curves for AI PC hardware and using live launches as price discovery. If you’re budgeting fleet refreshes, lock in quotes early and expect AI-capable SKUs to reprice faster than your normal procurement cycles assume.