
Blizzard says StarCraft will have the same 'gritty' atmosphere and be inspired by the 'interstellar western' of the original RTS — 'Our real world has asymmetry to it, and so I think leveraging that and putting that into this world was key for us'
THE SO WHAT
Doubling down on StarCraft’s “gritty,” asymmetric feel is a reminder that enduring IP is about coherent worlds, not just mechanics. For game and media teams, the asset is a distinct tone you can return to over decades—invest in that bible as much as the next feature set.
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