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Applied AI·June 7, 2026·1 min read

ChatGPT is no longer OpenAI's most important product. Here's why.

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When ChatGPT stops being the flagship, the business has shifted from consumer interface to embedded infrastructure—APIs, agents, and enterprise integrations with real lock-in and margin. If you’re still treating ChatGPT as “the product,” you’re missing where the power—and your dependency—will actually sit in 12–24 months.