Cloudflare partners with Google, Microsoft, and Mozilla on PACT, a protocol to distinguish legitimate human or bot traffic from undesirable network requests
THE SO WHAT
Browser-backed PACT gives websites a standardized way to separate welcome bots and humans from abusive automation at the protocol level. If you operate consumer-facing surfaces, expect bot management to shift from bespoke heuristics to token-based attestations—and start mapping which of your flows break when anonymous automation gets throttled.
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