Dolby says Dolby Vision 2 HDR should come to cheaper TVs than the original — and the basic version is less expensive to license than Dolby Vision 2 Max to achieve that
THE SO WHAT
Dolby is pushing HDR down-market by splitting Dolby Vision 2 into a premium Max tier and a cheaper baseline license — that’s a margin play for TV OEMs and a volume play for Dolby. If you build in the TV or streaming stack, assume Dolby Vision becomes the default expectation even on budget sets and plan your encoding, QA, and marketing claims accordingly.
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