EFF says it is leaving X, as "X is no longer where the fight is happening" and an X post now gets less than 3% of the views a tweet got seven years ago (Kenyatta Thomas/Electronic Frontier ...)
THE SO WHAT
EFF walking away from X and citing sub‑3% historical reach is a clear statement: the public square has already fragmented. If your comms, recruiting, or brand strategy still treats X as a primary channel, you're fighting for attention in an empty stadium.
READ THE SOURCE
MORE FROM THE WIRE
Tech & InnovationApple Will Close Its First Unionized Retail Location in the US
Closing the Towson union store is a signal to every operator that labor strategy is now part of network design — where you put physical locations is a control surface. If your frontline footprint is fixed while your automation roadmap isn’t, you’re negotiating from a weak position.
Tech & InnovationNetflix’s New Podcasting Effort Has an Early Winner
If 13% of Netflix households are already watching podcasts, “podcast” is just serialized video under a cheaper production P&L. Any content business still treating audio, video, and talk formats as separate lines is leaving cross-format retention and ad inventory on the table.
Tech & InnovationBed Bath & Beyond Aiming to be 'Everything Home Platform' Says President
“Everything home platform” is code for owning the full lifecycle—from inspiration to purchase to repair—which collapses retail, services, and logistics into one stack. If you’re in home services or marketplaces, assume retailers will try to route around you by buying their way into your category and bundling it into their brand resurrection story.
Tech & InnovationVolkswagen drops all-electric ID.4 in the US in pivot back to gas SUVs
When a global OEM reallocates an entire US factory from EVs to gas SUVs, your 2030 electrification assumptions are fiction. If your logistics or fleet strategy banks on rapid EV penetration, re-run the model with slower adoption and more volatile policy risk.