
Google tests buying from Walmart-owned Flipkart through Gemini and AI Mode in India
THE SO WHAT
Assistant-to-commerce is moving from link-out to transaction surface—Gemini brokering purchases on Flipkart is a template for how AI modes become shopping frontends. If you own demand, assume your users will increasingly check out inside assistants, not your app or site, and start instrumenting SKUs, pricing, and attribution for that channel.
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