Gurman: Apple is moving App Store to services unit run by Eddy Cue, who previously oversaw it until 2015; Cue is taking on a more influential role under Ternus
THE SO WHAT
Shifting the App Store back under Services tightens the link between distribution, subscriptions, and Apple's broader services P&L—developers should expect policy changes framed through ARPU and attach, not just platform integrity. If you're building on iOS, budget time this year to recheck fees, promotion levers, and review dynamics as the new org chart settles.
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