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Startups & Venture·October 29, 2026·1 min read

How to build an investment thesis and win early-stage deals, according to VCs

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VCs codifying how to “win” early-stage deals is a tell that capital is abundant but differentiated conviction is scarce. Founders should read this less as a playbook to impress investors and more as a guide to which narratives are already crowded—and where contrarian theses might actually clear.