I almost canceled Disney+, until it launched its new Playlists feature — now I can’t get enough of its approach to ‘lean-back’ viewing
THE SO WHAT
Disney+ using Playlists to rescue a near-churn user shows how much retention now depends on curation and ‘lean-back’ experiences, not just catalog size. If you run a content or SaaS product, your recommendation and bundling UX is becoming as important as the underlying library.
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