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Tech & Innovation·July 20, 2026·1 min read

I tested Sony's new entry-level turntable and, though it sounds decent enough, you deserve so much more than a brand logo for this money

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A ‘competent’ but overpriced Sony entry-level turntable is another example of brand tax in legacy consumer electronics. For hardware builders, the gap is clear — enthusiasts will pay for real materials and engineering, not just a logo, if you can prove it in reviews and demos.