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Startups & Venture·August 14, 2026·1 min read

Investors sue Selena Gomez, claiming her wellness startup’s app was never built

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A celebrity-led wellness startup being sued over an allegedly non-existent app is a governance story, not a tech one — diligence failed because brand halo substituted for product reality. For investors and partners, the lesson is simple: demand working software, metrics, and code access before wiring money, regardless of who’s on the cap table.