I've always owned physical books, but Amazon's standard Kindle takes away the inconvenience of traveling with multiple novels — and it's a great way to pass the time while soaking in the sun
THE SO WHAT
The pitch for the basic Kindle is still about weight and convenience, but the real shift is Amazon tightening its grip on the reading funnel—discovery, purchase, and consumption in one device. If you publish or sell books, assume Kindle-native formats and merchandising will keep compounding as the default for casual readers.
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