Letters: US military branches disabled ad trackers on government-issued devices amid reports of location data being used to target US forces in the Middle East
THE SO WHAT
If the U.S. military is ripping out ad trackers over targeting risk, the era of treating adtech telemetry as harmless exhaust is over. Any organization with sensitive personnel or facilities should be inventorying SDKs and third-party trackers on corporate devices and apps this quarter.
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