Meta names Chief Marketing Officer Alex Schultz as its first-ever chief data officer, to manage AI analytics across the company; Denise Moreno is named CMO
THE SO WHAT
Putting the former CMO in a new chief data officer role — explicitly to manage AI analytics — is Meta saying that data governance and model leverage now sit at the same table as brand. If you’re a large consumer platform without a true CDO-equivalent owning AI analytics end-to-end, your org chart is probably lagging your risk and revenue surface.
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