Nectar Social, which offers an agentic OS for marketers, raised a $30M Series A led by Menlo Ventures, with GV and True Ventures among investors (Dominic-Madori Davis/TechCrunch)
THE SO WHAT
Agentic OS for marketers getting $30M from Menlo, GV, and True means media budgets are about to be intermediated by software that plans and executes campaigns end to end — not just dashboards and scoring. If you run growth or brand, assume your agency and in-house team structure is unstable and start piloting agent-first workflows now, before your spend is routed through someone else’s stack.
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