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Tech & Innovation·October 8, 2026·1 min read

Nine in 10 VMware customer looking to switch vendors due to increased licensing costs

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If 90% of VMware customers are exploring alternatives, the virtualisation layer is in active repricing—migration pain is the only real moat left. CIOs should use this window to renegotiate terms or accelerate moves to container-first and cloud-native stacks rather than swapping one lock-in contract for another.