Nokia's new retro-styled feature phones have AI buttons for some reason — and users are dismissing the odd feature as 'useless' and 'dumb'
THE SO WHAT
An AI button on a feature phone with no clear job to be done is a reminder that ‘AI-washing’ has a user backlash ceiling. If you’re adding AI entry points, tie them to one or two high-frequency tasks—otherwise you’re just burning trust and UI real estate.
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