
NTangible bets it can predict how athletes will perform under pressure
THE SO WHAT
NTangible’s attempt to quantify an athlete’s 'clutch' factor is part of a broader move to turn soft traits into hard metrics. If you operate in any talent-driven field, expect stakeholders to start asking for similar pressure-performance analytics — and decide now whether you want to buy, build, or explicitly reject that level of quantification.
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