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Applied AI·July 12, 2026·1 min read

OpenAI, Meta, SpaceXAI Compete for More Cost-Efficient AI Models

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When three major labs emphasize lower cost per token over raw capability in the same week, AI economics are shifting from ‘can we do it’ to ‘what’s the unit cost’. If you’re budgeting AI into core workflows, this is the moment to re-run your cost models—assume rapid repricing and negotiate for variable usage, not fixed lock-ins.

Applied AI

Sources: Apple is already taping out M7 with major NPU upgrades, and plans M7 Ultra with 1.5TB RAM, and M8, for 2028; new Pencils are coming with a new iPad Pro

Apple planning M7/M7 Ultra with major NPU upgrades and up to 1.5 TB RAM is a clear tell—on-device AI is being treated as a long-horizon, system-level bet, not a feature. If you build Mac software, assume a world where local models and massive context windows are standard and architect for offline, privacy-sensitive workloads now.