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Applied AI·July 9, 2026·1 min read

Palo Alto’s CEO says AI prices must fall 90% before the tech really takes off

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When a major security vendor says AI token costs need to drop 90% for real scale, that’s a reminder that current pricing works for pilots, not for saturating core workflows. Treat 2026 as a design and data year—optimize prompts, compress models, and identify where you can wait for the next price curve before going all-in.