Photon held a funeral for mobile apps. Now it has $4.5M to help replace them with agents
THE SO WHAT
Photon raising $4.5M to build agents that live in iMessage, SMS/RCS, and email is a concrete bet that distribution shifts from app stores to messaging surfaces. If you’re still designing consumer flows around app installs, start prototyping agent-first experiences where the “product” is a thread, not an icon.
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