
PSA: free Amazon Prime Day perks are already live — here's how to get $275 / £90 in freebies
THE SO WHAT
Retail promo windows are becoming year-round acquisition funnels, not just 48-hour events. If you’re running commerce or loyalty, assume your customers are being trained to hunt pre-event perks and design your own campaigns around the full lead-up, not just the headline sale days.
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