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Tech & Innovation·October 12, 2026·1 min read

PSA: iPhone Duo Preorders open Friday — here’s a useful trick you can use to get ahead of everybody

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Apple’s "Get Ready" pre-save flow is one more example of demand being staged and captured before an actual launch window opens. If you’re running high-demand drops, copy the pattern: lock in intent and configuration early so launch day is fulfillment, not triage.