0
Tech & Innovation·September 2, 2026·1 min read

Range Rover's First Fully-Electric Model Costs Over $200,000

Share

A $200,000+ electric Range Rover is less about volume and more about testing how much margin luxury buyers will pay for EV status and tech. If you build in the premium segment, this is another data point that electrification can support higher ASPs when bundled with design and brand, not just range.