Return of the hot hatch heroes — I drove the Kia EV4 and Peugeot E-208 GTi
THE SO WHAT
Enthusiast EVs at the lower end of the market are a reminder that software-defined vehicles are now a volume play, not just a luxury one. If you build in-car or mobility-adjacent experiences, assume your addressable base is about to skew younger and more performance-minded.
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