Salesforce is putting Claude at the centre of its products, and itself inside Claude
THE SO WHAT
Salesforce putting Claude at the core of its agent products—and embedding Salesforce as a Claude plugin—turns CRM data into both the fuel and the action surface for Anthropic’s models. For operators, this tight coupling raises the stakes on data governance and vendor lock-in: you’re not just choosing a CRM or an LLM, you’re choosing a joint control plane for how work gets executed.
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