Sources detail Xbox's big reset after its Game Pass strategy failed; Xbox spent nearly $80B on content deals, but gamers prefer to stick with a handful of games
THE SO WHAT
Spending ~$80B to feed a subscription library only to see users concentrate on a few titles is a warning for any "all-you-can-eat" content strategy. Before you chase breadth, understand your power users’ actual time allocation and design pricing and acquisition around depth.
READ THE SOURCE
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