Spider-Man: Brand New Day's post-credits scene might not mean what you think it does — here's my wild theory about the new Marvel movie's final shot
THE SO WHAT
Franchise IP is now engineered for perpetual speculation—every post-credits frame is a marketing asset to keep social chatter and subscription value high between releases. For anyone building media or fandom products, the real competition is for the meta-conversation layer around the content, not just the content itself.
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