Study: ~33% of UK adults say they used illegal streaming services in the past three months, costing the sports, TV, and film industries ~£1.4B in annual revenue
THE SO WHAT
If a third of UK adults are using illegal streaming and draining ~£1.4B annually, the subscription ceiling for sports and entertainment may already be here. Rights holders should be modeling hybrid monetization — ads, microtransactions, and bundles — instead of assuming price hikes will backfill leakage.
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