Three 'massive' Future Games digital showcases will air next month during Gamescom 2026, offering viewers world premieres and exclusive trailers from 'some of the industry’s most creative studios'
THE SO WHAT
Three digital showcases around Gamescom underline that marketing gravity in gaming has fully shifted to owned, streamed events. Studios and tool vendors should treat these slots as primary launch surfaces — your roadmap timing needs to align with these event calendars, not just platform store updates.
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