Tom Cruise's new movie Digger just got an absolutely unhinged first full trailer — but the Mission: Impossible star's 'wild' transformation is not what I'm most excited about
THE SO WHAT
The excitement around Cruise’s “transformation” and format experimentation is another data point that star‑driven, high‑concept projects still cut through the streaming glut. For media operators, packaging and talent pairings matter as much as IP when you’re fighting algorithmic discovery.
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