'You all know we’re not actually going to lose gravity for 7 seconds today right?': why the Weather Channel is reminding us that the eclipse doesn't zap gravity and the study that asked if it has any effect
THE SO WHAT
Mass media is now budgeting airtime to debunk viral physics myths around an eclipse—misinformation management is a standing operational cost. For any consumer-facing product, plan for science-adjacent rumors and build rapid-response content and comms muscle, not just product FAQs.
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