Apple raises AppleCare+ prices for Macs and iPads by $0.50 per month and $5 per year; the increases are exclusively for new sign-ups
THE SO WHAT
A $0.50/month bump on AppleCare+ is small individually but reinforces the pattern of services and protection plans quietly carrying more of the margin load. If you sell hardware, revisit your own attach-rate and pricing strategy—warranty and support are becoming the profit center, not the afterthought.
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