I watched Tom Holland's new Marvel movie Spider-Man: Brand New Day and it spins a fun and functional yarn but one that ultimately fails to avoid the same pitfalls where the MCU continues to go wrong
THE SO WHAT
Franchise fatigue plus “safe” storytelling is a distribution risk—audiences are rewarding novelty over continuity. If you’re building IP, the lesson is to reserve budget and courage for real creative swings, not just universe maintenance.
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