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Tech & Innovation·July 24, 2026·1 min read

Marvel's Wolverine just got a new story trailer spotlighting Jean Grey, The Hand, and... is that Troy Baker?

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Big-budget character and story reveals are a reminder that narrative IP remains the primary moat in AAA gaming, even as tooling gets cheaper. Studios without deep franchises should be thinking about faster content iteration and community co-creation, not trying to outspend on trailers.