Netflix says despite investor concern about its view-hours growth, its engagement is "healthy" and it will try to bring more third-party content to its service
THE SO WHAT
Netflix leaning harder into third-party content while defending “healthy” engagement is a pivot from pure original IP to being a broader distribution rail again. If you own catalog or niche rights, your licensing leverage just improved—renegotiate with an eye toward data access and promo, not just checks.
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