The AirPods Max 2 are ‘the best noise cancelling headphones on the market’ — and they’re already 20% off ahead of Prime Day
THE SO WHAT
Apple discounting its top-end AirPods Max 2 by 20% ahead of Prime Day shows even premium hardware is now pulled into event-driven pricing. If your product sits in the same basket as Amazon’s tentpoles, assume your margins and demand curve are being trained around these sales windows.
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