The Huawei Watch Fit 5 Pro is made from titanium, looks like an Apple Watch, performs really well against a top-tier Garmin watch — and is currently under £200
THE SO WHAT
Premium materials and near-Garmin performance under £200 compress margin for both incumbents and boutique fitness wearables. If you're building in health or sports tech, assume the baseline hardware your users own is getting cheaper, better, and more Apple-like every cycle.
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