Tilly Norwood’s press tour is going about as well as you’d expect for an AI
THE SO WHAT
An AI ‘personality’ glitching into another language on live interviews is a reminder that brand-fronting agents are still brittle UX, not autonomous spokespeople. If you’re putting AI in front of customers, keep tight guardrails, human override, and clear disclosure—treat it as an experiment in engagement, not a replacement for owned voice.
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