
California’s Surveillance Pricing Bill Misses Deadline to Advance to Gov. Newsom’s Desk
THE SO WHAT
The stall on California’s surveillance pricing bill buys retailers more time to experiment with AI-driven loss prevention and dynamic pricing—but also extends the regulatory overhang. If you’re deploying in-store analytics, use this window to harden privacy controls and logging, not to overreach on data collection that will be hard to roll back.
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